hand, eye, heart
79
The requirements: Products are to be
serial and innovative, made for humans,
for working, for using. Integral: people
and their habits, technology and engineering,
social trends, strategic product positioning
and marketability. The tools: technical,
constructive, material-technological
knowledge, marketing and above all:
creative and artistic innovation. That way,
industrial design rises to become a driving
force for professional and user-oriented
product development.
Industrial Design, BA Industrial Design, BA
Industrial Design Industrial Design
Bachelorstudium / 6 Semester
Bachelor Programme / 6 Semesters
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